Grants Whisky ran a competition that encouraged consumers to purchase a bottle of Grant's whisky and enter the “Try a different angle” competition. Each bottle of Grant’s had a sticker attached that contained an angle (ranging from 1 to 360), a unique code and instructions on how to enter. Consumers could enter by either smsing the unique code to a premium rated sms shortcode or by visiting the microsite. If the consumer’s unique number (containing the angle) matched the daily winning angle they won R1000.
South Africa's top selling travel magazines, WEG! GO! DRIVE OUT! WEG RY! and WEG SLEEP! have collaborated to bring their readers the ultimate website for accommodation seekers and establishment owners. All 5 magazine websites click through to the accommodation website which offers easy online accommodation search in South Africa, Namibia, Botswana, Lesotho, Swaziland, Zimbabwe and Mozambique.
The PS Globe Tracker campaign offered consumers a chance to win 1 of 5 themed trips around the globe. Each trip consisted of an action packed tour around three cities. The campaign was promoted by themed pack inserts that encouraged users to enter the competition by solving a simple anagram and then sms’ing their answer to a short code number....