Warner Music Gallo Africa
Prezence were tasked with creating new brand/catalogue websites for Warner Music Gallo Africa, Gallo Music South Africa and RPM Records, all running off one central content management system (CMS) and backbone, with their own catalogues and skins.
Site features include direct linking to all sections of the site, including artist pages, e.g. www.wmga.co.za/linkinpark, an integrated audio and video media player, as well as the ability for the client to “skin” artist pages by changing colour schemes and watermark images.
Prezence have been preferred digital marketing partners of Warner Music Gallo Africa for the past 7 years and the sites that went live in January 2008 are really a benchmark in terms of usability combined with ability of the client to upload content and customise certain site features easily and effectively.
Other Online Systems
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Sony Profoto Awards
Volcano, lead agency for Sony Southern Africa, appointed Prezence as their digital partner for the development of the Sony Profoto Awards website. -
In The Lemon Light
Savanna, a popular South African cider, has managed through quirky advertising to establish a cult-like following. Savanna loyalists often go as far as to pitch their own Savanna ads, so by using material from the latest TV ad, Prezence created a campaign microsite where consumers were given the chance to make their own Savanna ads online. -
Merseystate
The Merseystate website promotes the music of South African band Merseystate and features an animated street scene with clickable billboards that bring up the various content sections. -
A Million Faces
Prezence are behind the innovative digital campaign for much loved local band, Watershed, and launched the novel online and mobi platform for the South African supergroup in celebration of their forthcoming 10-year anniversary hits album. -
MTV Portal and CMS
Prezence redeveloped the entire MTV base portal and Content Management System.
