Ster-Kinekor Kids
Developed by Prezence, the Ster-Kinekor Kids site is a dedicated microsite for all kids films showing at Ster-Kinekor theatres and their related content. Parents and children alike use the site to see what's showing for kids at Ster-Kinekor, what films are coming soon, and then interact with the brand.
The site is interactive, animated and engaging and users can also enter competitions, tell their friends about the site and there is also a "bug your folks" facility where kids can remind their parents about movies they would like to see and movies coming soon.
The microsite features movie-specific site skins with animated characters and aspects in order to enhance microsite interactivity.
Each title featured on the microsite has a trailer, synopsis, the ability for users to book tickets to that movie and fun stuff: movie-specific games and activities that act as value add sticky content to visitors. Fun stuff content is archived and the site will eventually become a fun stuff content repository.
The site is integrated with Ster-Kinekor's powerful profiling engine so users can register and determine the kinds of content and communication they receive from Ster-Kinekor.
Other Online Systems
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Sony Profoto Awards
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In The Lemon Light
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Merseystate
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